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SmokeJumping Blog

Musings on product and marketing innovation around the Internet, social media and software.

Friday, October 10, 2008

Online Viewers More Engaged

Friday media coverage round-up related to my recent post on Forrester Research report on How Online Video Engages Consumers:

  • eMarketer:  Online Video Viewer Demographics:  Who watches the most online video?
  • New York Times / GigaOM:  Research: Engaged Viewers and Male Behavior
  • WebProNews:  Online Video Viewers More Engaged:  More Than With TV
  • TVWeek:  Study:  Online Viewers More Engaged
  • Washington Post / paidContent.org:  Studies Aim to Show How Well Online Ads Work and How?
  • Veoh Networks Press Release:  Study Reveals That Engaged Long-Form Online Video Viewers Are Highly Receptive to Advertising

Posted by About The Savvy Sommelier at 1:00 PM
Labels: eMarketer, Forrester, online video, Veoh

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Brent Harrison

Brent Harrison
SmokeJumper Strategy

Welcome to SmokeJumping!

Brent Harrison is President & Founder of SmokeJumper Strategy - a Silicon Valley-based marketing and product innovation consulting firm.  He is a former executive at Apple, AOL and Netscape; an ex-real live Smokejumper; and guest blogger at The Savvy Sommelier.
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